Effective Uses of A Blog For Local Businesses

How Local Business Owners Should Market Their Online Blogs

Getting noticed in online searches is very important for local companies. After all, half of consumers visit a store the same day they search for a service online, so getting noticed immediately brings in new customers. One of the best ways to increase a company’s online presence is to have a blog, and these are a few smart ways to…

How To Use Twitter To Market Your Local Business

3 Twitter Marketing Strategies Every Local Business Should Follow

Test out Facebook Instant Articles

Consider Posting Articles Instantly To Facebook

While it seems contrary to use Facebook to marketing with Twitter, it actually seems sensible in this case. Facebook features Instant Articles, which allow small businesses to publish text content directly to the social media giant.

3 Proven Local Marketing Methods To Use For Your Business

3 Local Marketing Methods for Small Companies

With the appearance of social media more marketing experts have become focused on making viral content or getting discovered by industry thought leaders. While this may result in widespread attention, it’s important to always remember that local marketing is vital. By using marketing strategies that zero in on your local market you can get…

What Does It Take To Be An Influencer IN Your Market?

The Techniques Every Great Influencer Marketing Plan Utilizes

Find the right Industry Influencers

Choose the ideal Influencers

While the possibilities of getting a social media share from Brad Pitt may seem desirable, making this your focus won’t usually pay off. You need to focus on influencers who people actually see as industry experts in a field. In lieu of choosing…

How Location Based Marketing Helps Local Businesses

Location based marketing services such as FourSquare, Yelp and others have aligned with mobile devices to seriously alter the way your customer discovers and interacts with your business. The quantity of information and trust these sites share has supplied consumers a real help when choosing where to shop, eat or go. How can you as a small business owner make use of location based marketing in…

How To Use Facebook Mobile App Ads

Lest you think that Facebook was finished with their Mobile App Ads, they recently unveiled phase two, featuring new functionality meant to get already installed users to go back and use the apps actively. With more than 145 million installs of the Facebook Mobile App Ads, the goal of getting lots of installs was realized. Now the goal is to get them to use it more frequently. Quoting researc…

How To Integrate Facebook Into Your Marketing Strategy

Want to Connect with More Fans on Facebook? Do this!

What should you do when you come across a social network with more than a billion users? Exploit it, obviously! While some may say that’s easier said than done, there has been no better time than the present to get your slice of that enormous social media pie. To illustrate how this can work, we’re going to look at Facebook investor and…

(3) Advantages Using WordPress In Social Media Marketing

WordPress and Social Media

With the explosion of social media platforms such as Facebook, Twitter, and YouTube, small companies might be wondering if they even need a business website.

Since social media sites offer many of the tools that a website offers, it may seem that social networking has now replaced the traditional business websites; but there are several things that a professiona…

How To Discover Your Own Social Demographics

Why Should You Know Your Social Demographics?

Do you know who’s following you? Socially, of course. Well, you should! A lot of us have a huge number of fans and followers, but for the life of us can’t ascertain where they go when you send out a Tweet, update or post. Are they real, or are you just not offering them what they are looking for from you? Any type of marketing relies on making sur…

SEO versus Social Media……Which Is More Effective?

lead-sources-marketing

The latest Hubspot report on the State of Inbound Marketing in 2013 confirms the growing importance of social media in B2B lead generation and inbound marketing.

It is no surprise that the survey found traditional outbound interruption marketing continues to struggle as spam filters, do not call lists and other tools filter out these methods and their reach. HubSpot report that only 22% of…

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